Myilraj Case Studies, Insights, Content Strategies
S.No | LinkedIn Post | Description | URL |
|---|---|---|---|
14 | One of my clients wanted to improve their Google Business Profile visibility. | GBP Case Study | |
13 | A consulting client grew from ZERO visibility to 3X growth. | SEO Case Study | |
12 | A product-based business in India is struggling to get noticed on Google. | SEO Case Study | |
11 | Ranking on Google is hard. | SEO Case Study | |
10 | From Top Position to ZERO (and) From ZERO to Google's First Page! | SEO Case Study | |
9 | Hard Work Pays Off - onlinehomeincome(.)in is growing! | My Own Blog Growth | |
8 | My 2024 LinkedIn stats, | 2024 Reflection | |
7 | Blogging + SEO is a slow-growing game that requires patience and enough time. | SEO Case Study | |
6 | The power of Keyword Clustering in Blogging and SEO. | SEO Post | |
5 | [Follow up post] | SEO Post | |
4 | Is SEO Dead? | SEO Post | |
3 | Yesterday, I spoke about the key factors to drive traffic to a blog. | SEO Post | |
2 | How did I turn from a Job-goer to a full-time business owner in 10 years? | My Journey | |
1 | Do You Know how consistency puts you on top in a short course of time? | My Journey |
My Own Website Case Study
It has been two months since I published my service page "WordPress Website Design."
The service page was live in September 2025. Google has indexed all posts and pages, but has still neglected this page.
I am confused, stuck, and don't know where the mistake is.
After two months of continuous monitoring and iterations, I finally achieved success.
Here's the output
After a long 2-month fight with Google, I finally WON. Yesterday, I shared a small victory that taught me one of the biggest SEO lessons of 2024–2025.
For more than 60+ days, one of my important service pages has refused to get indexed.
Even after:
- Publishing the content
- Adding schema
- Driving external traffic
- Giving internal links
- Sharing on social platforms
Google still ignored it.
"Publish & Pray" no longer works.
So I rewrote and rebuilt my complete WordPress Website Design Service page from scratch.
And today,
- Google finally indexed the page.
- The long wait paid off.
This was not just technical SEO.
This was a reminder that Google rewards depth, originality, and user-focused content.
Day 01: An uncomfortable truth no one will tell you about Google in 2024–2025.
Real SEO Case Study - Day 01:
Google has completely changed the way it indexes service pages.
Especially pages related to:
- SEO
- Web design
- Hosting
- Local services
- Money pages
Since mid-2024, Google has started filtering pages heavily under:
- Site Reputation Abuse
- Helpful Content
- Crawl Budget Optimization
Which means:
- Google no longer indexes your service page just because you published it.
- Even driving traffic doesn't guarantee indexing.
If Google feels the page is not unique, helpful, or experience-driven, it will silently skip indexing.
This was a painful truth I experienced myself.
But the learning was priceless.
Day 02: This will surprise you
(My informational blog got indexed in 1 day, but my service page took nearly 2 months.)
Real SEO Case Study - Day 02:
This is exactly how Google behaves today.
- Blogs > Indexed Faster
- Service Pages > Highly Restricted
Why?
Because blogs answer a user's query.
Service pages sell.
Google now wants:
- real experience
- helpful insights
- unique value
- deep content
- zero duplication
My blog had all of it
— real examples
— depth
— statistics
— user-centric value
The service page? Originally, it did not have:
- unique positioning
- industry-specific proof
- detailed EEAT
- case-study elements
- strong value differentiation
After rebuilding it with depth + proof > Google indexed it.
Day 03: If your service page is not indexing, the problem is not your SEO - It's Google's filters.
Real SEO Case Study - Day 03:
So, what hurts service-page indexing today:
Similar pages already exist in your niche
- Over-optimized keywords
- Too much commercial intent
- Thin content (<1,000 words)
- No real EEAT (experience-proof)
- No unique value compared to competitor pages
- No industry-specific depth
- No trust elements
Google has MILLIONS of:
—— "WordPress Website Designer in <city>" pages.
But only indexes the ones that stand out.
Once I went deep into:
- industry expertise
- storytelling
- my personal approach
- comparison tables
- mistakes clients make
- benefits
- real experience
- structured content
Google instantly reconsidered the page.
60+ days of struggle came to an end.
Day 04: What I changed on my WordPress service page before Google finally indexed it.
Real SEO Case Study - Day 04:
After fighting for almost 2 months, these were the winning moves:
Added deep EEAT
- Experience / Expertise /Case-based learning
Added multiple keyword clusters
- WordPress Consultant Coimbatore
- WordPress Developer Coimbatore
- WordPress Expert near me
Added storytelling instead of generic service text
- Real failures I have seen
- Real client situations
Added industries I serve
- Google loves industry-specific relevance
Added comparison table
- Consultant vs Agency
Updated schema
- Person schema
- Service schema
- Multi-region area served
Added internal links from relevant pages
- Boosts discoverability
Result? Indexed. Finally.
Day 05: I learned one thing from this long fight.
It is: You can't beat Google with shortcuts anymore.
Real SEO Case Study - Day 05:
Google is no longer ranking:
- generic content
- commercial-only pages
- thin explanations
- keyword-stuffed pages
Google and AI Platforms rewards:
- depth
- uniqueness
- experience
- user benefit
- industry relevance
- clean technical setup
- schema
- strong internal linking
- real human writing
This is why my blog indexed instantly, and my service page took time.
The learning is simple:
Create content that DESERVES to be indexed, not content that EXPECTS to be indexed.
Day 06: The final checklist I used to get my WordPress service page indexed (use it for your next service page).
Real SEO Case Study - Day 04:
Checklist:
1. Minimum 1,200–1,800 words
2. Add a strong EEAT introduction
3. Add industry expertise
4. Add comparison chart
5. Add common mistakes customers make
6. Add FAQ section
7. Add internal links
8. Add service schema
9. Add Person schema
10. Add unique storytelling
11. Add case-like examples
12. Ensure NO duplicate content
13. Ensure unique value in each section
14. Ensure depth, not fluff
This is the SAME checklist that helped my page finally pass Google’s "quality filter".